Hello / Goodbye

Dear readers, my sincerest apologies for the radio silence of over a month! A new job, new thesis subject and both new and old friends have kept me well occupied. I also want to announce that the blog has moved to

Thank you for sticking with me and please go check the latest news!



Back To Basics, Part 2

As promised, our quick visit to the fashion world continues with part 2/3 of basic variables. Here we go:

Back To Basics, Part 1

My first weeks of this brand new year have been busy with a lot of things to learn, people to get to know and plans to be made. Work, school and a bit of free-time too, very exciting. Most importantly, Vogue Paris Collections Spring-Summer 2011 was published and thus arrived home to me – 344 pages of pure pleasure. Digesting information and being able to utilize it efficiently is not always easy, so I have tried to keep in mind some basic elements that may help in organizing ones thoughts on these trendsetting fashion shows. After all, there are only a few elements that can be altered in clothing – it’s all about the right combinations! We will go through these basics of fashion design in a three-part series. First, volume and shape:

Psychology Of Shoes, Part 2

Psychology Of Shoes, Part 1

A Spoonful Of Sugar

Busy with Christmas preparations, I took time to go for a walk in the freezing cold (-28 C) and snowy forest. Isn’t it fun how everything looks prettier with a small amount of sugarcoating? Happy holidays to all!

Sharing Thoughts, Thoughts On Sharing

Christmas is a time of giving. It’s the busiest season for benefit parties and concerts, cookie sales and collecting donations. We give away time and money, do voluntary work and subscribe to charities. Still, we often expect something in return. Some of us believe that good deeds are rewarded in afterlife, some have faith in karma, and for some it’s just Justin Timberlake stuck in our heads – what goes around, comes around. I began to wonder: why is it that sharing without any expectations is such a strange thought for most of us?

Our forebears had to fight for their lives in the wild, eat when they could and keep rivals away from their hunting grounds. Now we mostly fight for the last pair of shoes on sale, eat 24/7 at McDonalds and keep rivals away from our workstations. For most of us living in Finland, owning all the things we do is not a necessity, it’s just something that we have grown into. A short while ago I noticed the 100 Thing Challenge spreading around the world, encouraging people to get rid of their personal belongings and keep only one hundred items of their own. While this sounds kind of radical to me, the message is clear: throwing away material means giving more space for the really meaningful and important things. In many religions asceticism is regarded respectable and people giving all worldly possessions away considered enlightened. Think of buddhist monks walking around in their habits living from hand to mouth – if we saw them shopping at the mall, that would create a credibility gap to say the least. But what makes us think that they are any wiser or happier without a suit from the newest collection of Armani?

Evolutionally thinking, it’s coded into our DNA to hold on to what we got. Little children almost never want to give away things that they like, whether they own them or not. How are we convinced that letting go is sometimes the right thing to do, and what price do we ultimately receive for doing so? How do we learn that sharing makes us happy, but taking without permission is wrong? Would the story have gone differently, had Goldilocks asked the bears for some porridge?